Best Website Marketing Books

For the entrepreneur and internet marketer who want to hone their craft and take advantage of everything that website marketing has to offer there are plenty of books out there that can help.  They can teach you everything from search engine optimization techniques to conversion optimization.

Usability: Don’t Make Me Think, Steve Krug

This book is short and to the point so you can breeze through it fairly quickly.  This book will teach you about website usability from the point of view of your visitor, it will help you to make sure that your website has the basics down pat.  You can learn the patterns of you visitors and what you need to change to get the conversions you want.  Most importantly it will teach you the importance of testing.

Analytics: Web Analytics—An Hour a Day,  Avinash Kaushik

Google and many of their products were developed by engineers and they are not always user friendly.  Google Analytics is a treasure trove of information but only if you can understand it and know how to use it.  Learning it isn’t always easy it’s not the most engaging of subjects either but it is a fantastic tool.  That’s why this book makes the list.  The author works with Google Analytics daily and he can help you break down what everything means when trying to make money online.

Small business: The E-Myth Revisited, Michael Gerber

This book will totally change your thinking about your small business and how you run it.  This book goes beyond just internet marketing and takes you through starting up a business, the growing pains all businesses go through and what you need to succeed.  The most important thing you will get out of this book is learning the difference between working in your business and working on your business.  Here is more about the book and why you should be reading it.

Dot Com Secrets, Russell Brunson

Dot Com Secrets will introduce you to the wonderful world of marketing funnels and how to turn your website into a flood of leads.  Russell Brunson is highly respected in the world of internet marketing and he is one of the big dogs that you need to listen to.  He has worked with thousands businesses, helping them turn mediocre website into cash making machines.

Marketing online and being profitable isn’t always easy to figure out.  Fortunately there is some help out there and some amazing books written by people who have been in the industry since it began.

Best Home Improvement Books

Best Home Improvement Books

It is the responsibility of a homeowner to look after basic home maintenance and small home improvement tasks around your house.  Not every homeowner knows what they are doing or even where to begin.  There is plenty of help out there from experienced trades people who can help you with everything from finishing your basement to changing your faucet.  There are books that can show you step by step how to complete your next project.  Here are the best home improvement books you can grab.

The Reader’s Digest Fix-it-Yourself Manual

Reader’s Digest has put together one of the most comprehensive manuals on home improvement ever printed.  There are more than 3,000 pictures, illustrations and diagrams to help you with everything from fixing a leaky tap to fixing your dryer.  This simplifies any and all of your home improvement projects for even the least handy among us.

Home Improvement 1-2-3

This book was put together by the experts at the Home Depot, and let’s face it, the staff at home depot have been asked every question under the sun concerning home improvement.  This is a big bulky book that tells you what you need to know about basic plumbing, electrical, wallpaper, flooring, doors, window, cabinets and yes even the kitchen sink.  This book covers new installation techniques and is probably one of the best guides to home improvement ever written.

Big Book of Home How-To

This book was put together by the team from Better Home & Gardens and they claim it is the largest home improvement book ever published.  While that might be debatable, it will give more than 4,000 step by step guides on home improvement tasks.  Everything from the tools you need to complete the project itself.  It is a great book for a beginner with the steps clearly laid out in visual format.

Home Improvement for Dummies

The “Dummies” books are famous for  taking complex tasks and breaking them down into simple steps that a beginner can easily understand.  They have done it on a variety of topics and now they are tackling home improvement.  While this book may not be as comprehensive as some of the others it will help you with very basic tasks like putting in smoke detectors or what type of tools every homeowner should have.

If you head over to the local bookstore there are dozens of books on home improvement from the general to the very specific.  These four are some of the best to get you started, particularly if you’re new to home ownership and everything that goes along with it.